What is the appropriate strategy for stakeholders with high power and high interest?

The appropriate strategy for stakeholders with high power and high interest is to manage them closely. This is essential because these stakeholders have both the capacity to influence the project and a vested interest in its outcome. Engaging with them regularly, involving them in discussions, and considering their feedback helps to ensure that their needs and concerns are addressed, which can lead to smoother project execution and enhanced collaboration.

By keeping these stakeholders closely managed, you can facilitate better communication, build strong relationships, and create a sense of ownership among them. This active involvement can also help mitigate risks associated with potential opposition or dissatisfaction, enabling the project to proceed more effectively. Involving such stakeholders is crucial for aligning their goals with the project's objectives, leading to better overall outcomes.

For stakeholders with lower power but higher interest, a different approach may be necessary, such as keeping them informed, while those with high power but lower interest might need to be kept satisfied without overwhelming them with information. Thus, it's the combination of their influence and interest level that defines the need for close management.