What approach do organizations with a 'journeyman' level of service typically adopt?

Organizations operating at a 'journeyman' level of service tend to adopt a strategy of mimicking their competitors. This approach often arises from a desire to achieve stability and consistency in service delivery. By observing and replicating the practices that successful competitors have implemented, these organizations aim to meet standard industry expectations and maintain operational effectiveness.

In many cases, this mimicking strategy can help create a sense of familiarity for customers, as they are likely to recognize and appreciate practices they have already encountered elsewhere. This can lead to customer satisfaction, albeit without the distinctive edge that innovation or unique service models might offer.

The other approaches, such as prioritizing innovation or focusing on customer feedback, may belong to organizations striving for higher service levels characterized by differentiation and responsiveness. These organizations often need to actively seek out new ideas or integrate customer input to stay ahead of the competition. While these strategies are essential for growth and long-term success, they are typically not the primary focus for those at the journeyman level, who may prioritize tried-and-true methods over novel expansions.